Monday, January 18, 2010

What a Supermodel Can Teach New Entrepreneurs



Back in the 1980s, if you passed a newsstand, you should have seen a picture of Kathy Ireland. She was a Sports Illustrated model, which adorned the walls and dorm rooms of men worldwide.








I remember seeing her face and likeness, but she never said anything particularly memorable, that I remember.



Fast forward twenty-plus years, and the situation is quite different.








Since leaving the modeling industry), Ireland (Kathyireland.com has transformed itself from a super-model for a super business woman. She reigns over a multi-one billion U.S. dollar empire. Her business philosophy intrigues me, and every new business owner or home-based business person, I owe themselves and their businesses to be aware of what she says:



"And, my belief is that business needs to serve the family rather than the family serve the business."








 It is a compelling idea!



Too often entrepreneurs import bad habits in their employees' thinking in their businesses and structure things in ways that exhaust instead put them.








As employees accepted the tasks that conflict with their family commitments and felt less. Or they fumed because they run on someone else's schedule because they thought they had no choice.








New entrepreneurs have a chance to structure their business life on terms that fit with the rest of their lives, but often forget that fact. Home-based businesses that offer even more flexibility, but the important thing is to build a company that fits your family.








The creation of a business that fits your family is the ultimate luxury lifestyle. Better than either blistered or holidays, lifestyle, freedom is a priceless perk of home-based business.





More than the money shed Ireland business principles light on a key to her amazing career. Take her advice, and mine, and create a business that serves your family.

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