Monday, March 01, 2010

Drive traffic to your site via social networks

There is no need for snail mail and / or wait until the next day to update your friends - that's the beauty of social networking. It is comparable to the backyard fence, where the housewives who used to meet to chat and talk about the new products they use. These products grew by word of mouth because they have gone from a housewife to another. Products were confident because they came recommended by a friend. The power of word of mouth advertising has long been recognized in the marketing world, but companies have been slow to recognize the potential of social networking sites like Facebook and MySpace. 

Spending some time on social networks, and you will discover a world of meaning. You'll see that some people have subscribed to some tape or product pages. That it has sent a memo to his 496 friends to say that the newest super-hero movie is fantastic! In fact, most things in these locations mainly statements of views. "we tried Mandarin Cosmo by ABC-bar, it was fantastic! Did we mention it was cheap for? You should go out and try it.." "Just came out of the MoMA - time well spent!" The friends read these emissions will be more inclined to go to the Museum of Modern Art, but less inclined to bother with XYZ restaurant. 

Like all word of mouth marketing, is the simple fact that these are unsolicited opinions, freely given. You should not underestimate the power of these personal recommendations. The very spontaneous of the opinion adds weight - it does not feel "any attempts to sell nothing." So what steps should companies take to make social networking work for them? How are you sure it really is your product they are advertising / talking about? Well, these sites are against spam and unauthorized solicitation, then you really need a "conservative" social marketing strategy to make this work for you. 

As long as you are using familiar and tested ways to attract traffic to your site correctly, you should not have trouble getting traffic and expand your network. You must follow the proper techniques to build a profile and get your message across, and straight to the point, you will be able to reap the benefits through increased traffic to your website. You must be careful to avoid marketing mistakes that will lead to getting banned from social networking sites, and there is no better guidance than that which exists at the Social Traffic Explosion. You can learn and perfect the techniques and methods that will allow you to take advantage of the social networking phenomenon, and may find easier ways to do it.

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