Tuesday, April 27, 2010

How to build a successful hosting company

There are a few important things to consider when starting a hosting company. Basically there are four important factors to look at if you have servers, and technical abilities. 

1st Web design is the first thing a prospective customer sees! We have seen some horrible designs for hosting companies. If you believe that any of the text, links and web sites on the signs is not enough, you can not, and so even to achieve. You will also notice a lot of companies have a generic template that can be found online at template monster or other temple site. Avoid these. It is very difficult to develop a company image when you look like 134,000 other hosting companies. we propose to put the effort and creativity into a carefully designed "professional" looking website for your business. The bottom line is a new client will not consider or even host your own if they think you are an armature no matter how great or cheap software. 

2nd The development of your site as a whole to its customers. Not only present your hosting package and leave it at that. Provide advice, articles, support forums. These additional services not only provide additional content for you clients, but if developed correctly will bring additional traffic to your site that will potentially lead to increased sales. 

3 You must understand search engines work. Over 90% of your business will likely come directly from search engine results. Therefore it is imperative to optimize your site for search engines. You can have the greatest programs in the world, but if nobody knows about it, then it's useless. Do a search on Google for Search Engine Optimization SEO services. You'll find lots of great information on how to create a website that is both user friendly and search engine friendly. There are also a myriad of companies out there who offer SEO services. Just be careful with their offers and do your research first 

3rd Find your niche. The hosting business as a whole is a major industry, and is very competitive. Your best chance of success is simply to find a market and develop your business to cater for this particular niche.

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