Any movie could be leaked out and pirated ahead of its release, given the number of persons involved in film production and the slack security involved in the movie-making process here. And any movie could face the fate of Jaggubhai, the Sarath Kumar-starrer, which found its way on to the Internet even before it was completed. The whole thing works on trust. This is the opinion of a cross-section of filmmakers and technologists.
From conception till the shooting is completed, everything is more or less under the control of the director and his or her team. But the moment it moves to a film laboratory – for the first set of processed negatives and one-light prints – anything could happen.
There are many who can access the rough print: from staff who take the print back and forth, technicians working on the ‘rushes,’ the camera team that grades the film, people who add sound effects, technicians who assist in dubbing and re-recording, and those in charge of the final mixing.
Motivation
A breach, usually motivated by the need for money, revenge, even blackmail, is possible at any of these stages.
Actor-director Cheran said the movie-maker was at the mercy of many agencies throughout. “We give the movie for dubbing, effects, re-recoding… But we do not enter into agreements with any of these studios, holding them responsible for any problem. The Producers’ Council should take steps to make them responsible for any leaks.”
In the case of Jaggubhai, its director, K.S. Ravikumar, says he has reason to believe that the leak happened at the post-production stage. “The DV tape is not there [in the laboratory concerned],” he said, adding that he was at a loss to figure out how to plug the leaks.
Director A.R. Murugadoss said the Producers’ Council should give exemplary punishment to persons and laboratories who collude in piracy.
Senthil Kumar, director, Real Image Media Technologies, major entertainment technologists, says that systems – such as access restrictions, CCTV monitoring, inventory management to ensure that those in charge know where each piece of media is at any given point of time – need to be put in place and everyone should follow them.
“The system still cannot be foolproof. So we are developing an encrypted system for movie post-production work which should be ready for launch worldwide in April,” he said.
Mr. Senthil Kumar says there are many areas where even punishing someone would become difficult. “A poor quality version of our movie, Thiru Thiru Thuru Thuru, is available on the Net.”
Hollywood model
In Hollywood, mobile phones or other electronic accessories are not allowed at a movie preview. Such moves might help curtail piracy to an extent, some in the industry feel.
Source : http://www.hindu.com/2010/01/06/stories/2010010657720100.htm
From conception till the shooting is completed, everything is more or less under the control of the director and his or her team. But the moment it moves to a film laboratory – for the first set of processed negatives and one-light prints – anything could happen.
There are many who can access the rough print: from staff who take the print back and forth, technicians working on the ‘rushes,’ the camera team that grades the film, people who add sound effects, technicians who assist in dubbing and re-recording, and those in charge of the final mixing.
Motivation
A breach, usually motivated by the need for money, revenge, even blackmail, is possible at any of these stages.
Actor-director Cheran said the movie-maker was at the mercy of many agencies throughout. “We give the movie for dubbing, effects, re-recoding… But we do not enter into agreements with any of these studios, holding them responsible for any problem. The Producers’ Council should take steps to make them responsible for any leaks.”
In the case of Jaggubhai, its director, K.S. Ravikumar, says he has reason to believe that the leak happened at the post-production stage. “The DV tape is not there [in the laboratory concerned],” he said, adding that he was at a loss to figure out how to plug the leaks.
Director A.R. Murugadoss said the Producers’ Council should give exemplary punishment to persons and laboratories who collude in piracy.
Senthil Kumar, director, Real Image Media Technologies, major entertainment technologists, says that systems – such as access restrictions, CCTV monitoring, inventory management to ensure that those in charge know where each piece of media is at any given point of time – need to be put in place and everyone should follow them.
“The system still cannot be foolproof. So we are developing an encrypted system for movie post-production work which should be ready for launch worldwide in April,” he said.
Mr. Senthil Kumar says there are many areas where even punishing someone would become difficult. “A poor quality version of our movie, Thiru Thiru Thuru Thuru, is available on the Net.”
Hollywood model
In Hollywood, mobile phones or other electronic accessories are not allowed at a movie preview. Such moves might help curtail piracy to an extent, some in the industry feel.
Source : http://www.hindu.com/2010/01/06/stories/2010010657720100.htm
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